KATE CHEN

KATE CHEN

Hello!

I'm Kate, a Melbourne-based graphic designer

I'm Kate, a Melbourne-based graphic designer

From brand identity and production-ready product illustrations to motion design — I work across the full journey, from first concept to final execution.

From brand identity and production-ready product illustrations to motion design — I work across the full journey, from first concept to final execution.

✦ I AM AVAILABLE ✦ I AM AVAILABLE

1. ELAINE JEWELS

Elaine Jewel is a Melbourne-born jewellery brand where Eastern heritage meets wearable everyday elegance.

2. Nailora

Nailora is a Y2K-inspired press-on nail brand built for Gen Z — bold, metallic, and unapologetically extra.

3. GDM COFFEE

Good Day Mate is a vintage city pop-inspired coffee brand built for modern urban life — vibrant, nostalgic, and powered by everyday energy.

4. PROCUBE

Procube is an MBTI-driven career exploration platform that helps users align their personality, strengths, and passions with meaningful career paths.

Sneak peak of my illustration

Sneak peak of my illustration

My Works

Check out some of our awesome projects with creative ideas.

50%

Satisfied happy customers

1

Years of work
experience

50+

Successful
projects done

5

Design awards
received

Process

My workflow is centered around being highly productive.

  • 01.

    Research & Ideation

    I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.

  • 02.

    Concept Development

    I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.

  • 03.

    Prototyping & Testing

    I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.

  • 04.

    Finalize Product

    I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.

  • 01.

    Research & Ideation

    I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.

  • 02.

    Concept Development

    I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.

  • 03.

    Prototyping & Testing

    I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.

  • 04.

    Finalize Product

    I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.

  • 01.

    Research & Ideation

    I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.

  • 02.

    Concept Development

    I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.

  • 03.

    Prototyping & Testing

    I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.

  • 04.

    Finalize Product

    I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.

Tools that power my every day:

Have questions?

I've gathered common questions and their answers to make your experience smoother. If you can't find what you're looking for, feel free to reach out to me.

Do you charge hourly or on spec?
icon

I typically work on a flat-rate or per-project basis to keep things transparent and simple for both sides. This means you’ll know exactly what you’re paying for upfront. For larger or ongoing work, I’m also open to discussing flexible pricing models.

How long have you been doing design?
icon

I’ve been designing professionally for several years, working with clients across different industries. It’s a craft I’ve refined with both passion and experience.

Can you do a couple of designs to see if I like what you do?
icon

I don’t offer free trial designs, but you can review my past work to get a strong sense of my style and quality. I’m happy to walk you through my process too.

What is the process and how long does it take?
icon

I start with a discovery call or brief to understand your needs. From concept to final delivery, it usually takes 1–3 weeks depending on the project’s scope.